Chaff x Wyka | Allo

Produced in partnership with OPT-NC (New Caledonia's telecommunications company), this awareness video about digital dangers and cyberbullying brings together two New Caledonian rappers, Chaff and Wyka, in a powerful narrative following several young people facing the darker side of social media.

The visual concept revolves around a unique staging where time freezes during moments of distress, allowing the rappers to appear as omniscient narrators alongside the characters. Through three intertwined stories, the video addresses online manipulation, school bullying, and the non-consensual sharing of intimate images.

The production spanned two months, from casting to post-production. The project was broadcast on television and web platforms, and was selected for the Festival de La Foa.

Contribution: As creative director, I developed the script and storyboard based on the artists' lyrics. I handled the cinematography, co-directed and worked with the actors. Post-production, including visual effects, editing, and color grading, was also under my responsibility.